While it’s easy to dismiss sales team names as a nonessential element of team membership, the fact remains that a relevant and unified sales team name creates alignment and helps foster a sense of unity within a group dynamic. Ultimately, the sense of belonging that comes from being in a group is a powerful component of success, and attaching a name that instills a sense of unity is an important element that sales leaders can leverage. In light of this, we’ve assembled a comprehensive list of over 50 sales team name ideas you can use within your sales department.
In fact, Peak’s Chief Sales Officer and Managing Partner Brent Thompson knows first hand the value that can come from a cohesive sales team name. In the early days of his career, Brent was employed at Fast Lane Technologies. He was a member of the sales team the Hounds in the Pound: read on to explore the comprehensive list of the best sales team names we have seen at Peak since, and to learn how the name the Hounds in the Pound came to be.
60 Sales Team Names:
A-Team  | Ask to Answers  | Aggressive Achievers  |
Business as Usual 
| Business Bulldogs  | B2B Bandits  |
BD Bulldozers  | BD Dominators  | Captains of Commerce  |
Cold Call Captains  | C-Suite Sellers  | Commissioners of Cold Calling  |
Dynamite Dealers  | Earning Eagles  | Eliminators  |
Elite Group  | Empty Coffee Cups  | Fast Talkers  |
Fast & Furious  | Fear This  | Fans of the Boss  |
Hawk Insights  | Hounds in the Pound  | Hot Shots  |
Hungry Hunters  | Hunting Hounds  | It’s Business Time  |
Ker-Pow!  | Keep Calm & Sell On  | Leaders of the Hunt  |
Money Makers  | Miracle Workers  | Over Achievers  |
Product Pushers  | Power Sales  | Power Grabbers  |
Prospect Persuaders  | Prospecting Powerhouses  | Peak Performers  |
Quality Control  | Revenue Revelers  | Risky Business  |
Sales R Us  | Sales Express  | Sales Xpress  |
Spin Sellers  | Sons of Strategy  | Sale on a Sail  |
Super Sellers  | Solution Sellers  | Sultans of Sales  |
Team Prosperity  | The Target Markets  | The Sellouts  |
The Value Propositions  | Territory Tyrants  | We Are Dynamite  |
Wheeler Dealers  | Qualifying Leaders  | Quota Crushers  |
As for the story behind the Hounds in the Pound, the company Brent worked for was a software start-up that was expanding fast, and the organization was simply outgrowing the tenth floor office space it occupied. The founders were in the midst of expanding and carving out their team and, simply put, the sales team went from an airy tenth floor open concept to no windows in a dingy basement in the span of an afternoon.
What Brent and his fellow sales reps discovered was that they didn’t require a fancy office—or really, an office at all—to be successful and enjoy their work environment. They had t-shirts made up for their team, set up a hockey net, aptly named themselves The Hounds in the Pound, and excelled as the number one team in their organization.
When their office space finally expanded, the basement dwellers didn’t want to leave. There was a strong sense of alignment and a cohesive team identity that they wanted to protect. “It was the best team I’ve ever been on because we all cared and we were all in it together,” he explains. The accomplishments of the Hounds in the Pound remains his favorite team to this day.
Sales team names can be one of the foundations of a great sales organization. What sales team names have you comes across? Leave them in the comment section below!
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