All the latest insights on sales and sales hiring

7 Skills Essential to Sales Success

Evidence of common attributes amongst top salespeople comes from many high profile studies. Spend some time with top sales talent and it will quickly become evident that they share common characteristics. Sales leaders of high performance sales teams understand that knowing these traits is critical in the hiring of their sales reps.

So, what are the characteristics shared amongst top performers that are essential to sales success? We asked the reps themselves.

Characteristics and Behaviors of Top Salespeople Study

In a recent study, researching the behaviors and characteristics of top performing salespeople, over 500 salespeople were asked to rate several traits from unimportant (1) to important (5) to sales success.

In the infographic below, we’ve listed the top seven characteristics critical to sales success according to top salespeople–those who have met or exceed quota over the past three years–and average salespeople–those have met less than 80 percent of quota over the past three years.

Here are the top seven characteristics essential to sales success, according to top salespeople versus average salespeople:

Top 7 Characteristics Essential to Sales Success


Taylor Dumouchel

Marketing Specialist at Peak Sales Recruiting
Taylor spent her first years in the recruiting business helping employers find top performing sales executives and then worked her way up through the ranks, becoming a specialist in marketing and an expert in B2B sales and hiring matters. A graduate from the University of Ottawa, she regularly contributes to the Peak Sales blog.
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