Improving team morale is playing the long game in sales. High team morale can improve employee retention, lead to more deals closed, and impact customer satisfaction. Whether your team morale is struggling or you’re looking to protect your team morale proactively — these three steps will give you the boost you need.
Step 1: Ensure Your Team Believes in the Plan
When you set goals and decide how to achieve them, everyone needs to be on board and invested. Getting your staff engaged with the plan requires them to genuinely believe that the goal is possible and that the path to get there has a good chance of success.
Start developing trust and belief by answering five the Ws:
- Who are we targeting?
- What are the goals?
- Where are we focusing our efforts?
- When are we expected to do this?
- Why are we taking this approach?
Step 2: Embraced a Value-Focused Strategy
The consultative sales approach moves away from repetitive tactics and embraces agility and adaptability. To keep your team focused while employing a more flexible strategy, prioritize value alignment.
- Understand the challenges the prospect faces.
- Provide complimentary value to the prospect.
- Resist the urge to sell too soon.
Step 3: Don’t Forget The Basics
While financial incentives like cash bonuses are effective, they do little for team morale. Consider nonfinancial incentives like praise from direct managers, personal attention from leadership, and opportunities to lead projects that will contribute to better collaboration and relationship development on your team.
Ready to onboard your next sales superstar? Contact us today. We’d love to help.
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