Building an all-star sales team is one of the greatest challenges a hiring leader will face. In fact, research from Deloitte shows that talent acquisition is the third most important challenge organizations need to solve in 2017.
However, sales hiring is often put on the back burner — only being addressed when an open seat becomes available. While it is entirely possible to find a great employee in short order, it is far more likely that you will end up settling for someone average or worse. If attracting top performing salespeople is a primary driver of sales success, then shouldn’t recruiting be a top priority?
World-class organizations adopt the ABR: Always Be Recruiting principle. Continuous recruiting allows hiring managers to find and engage the best sellers and keep them warm until a position opens. Sales Expert and Founder of Engage Selling Solutions, Colleen Francis, recommends adopting the ABR mantra:
“Many sales managers settle into complacency when their team is performing well, or recruiting falls by the wayside when there’s too much else on their plates. But in reality, it’s essential to constantly have recruiting on your to-do list.”
Still not convinced?
This infographic details five reasons you need to always be recruiting for your sales team: