NEW YORK, NY (JANUARY 14, 2026) – Peak Sales Recruiting, a leading recruiting firm focused on introducing top sales talent to growing firms in North America, has announced the hiring of Rebecca Batisto as the Fractional Chief Marketing Officer. In this role, Rebecca will oversee all marketing functions, build and implement a marketing strategy aligned with the company’s continued growth, and serve as an advisor to Chief Executive Officer Kyle Fletcher.
Batisto’s experience as a Chief Marketing Officer began in the government recruiting sector and has since included fractional advisory work at several recruiting agencies, both commercial and government-facing. Since 2010, she has also been the guiding force behind Abask Marketing, a content marketing agency serving companies with an international presence.
“I am thrilled to join Peak Sales Recruiting at such an exciting time in their growth journey,” said Rebecca Batisto. “Peak has already built an incredible reputation as a leader in the sales recruiting space, and I look forward to building on that foundation. By integrating more agile marketing processes and leveraging modern technologies, we will amplify our outreach and deliver even greater value to our clients.”
In this role, Batisto will streamline the organization’s marketing operations by introducing AI-driven automation and data-backed performance strategies. Her immediate focus will center on optimizing existing workflows, increasing the client acquisition pipeline, and ensuring Peak’s digital presence reflects its status as an elite B2B search firm.
“Rebecca is an exceptional addition to our team,” said CEO Kyle Fletcher. “Her proven track record of designing high-level strategy, scaling marketing operations, and driving targeted outreach will expand our market footprint and allow Peak to deliver high-caliber sales talent to more fast-growing enterprises.”
About Peak Sales Recruiting
Peak Sales Recruiting is an executive search firm founded in 2006 that specializes in placing B2B sales professionals, leadership teams, and revenue executives. They source the top 10% of sales talent for fast-growing companies, especially in technology, SaaS, manufacturing, and industrial. For more information about Peak, please visit www.peaksalesrecruiting.com
