Keith Johnstone

Keith spent his first years in the recruiting business helping employers find top performing sales executives and then worked his way up through the ranks, becoming a manager of marketing and an expert on B2B sales and hiring matters. A graduate from the University of Guelph, he regularly contributes to the Peak Sales blog.

Why Building a Remote Sales Team Matters: 20+ Tips, Tools, and Resources

by Keith Johnstone | Mar 22, 2020 | Sales Hiring & Recruiting Articles

Global issues such as COVID-19 have accelerated the adoption of remote sales teams in companies across the world. Giants such as Google, Microsoft, and Amazon have all encouraged teams to work from home and as cities and states across North America shut down, many...

New York Sales Salaries: Benchmarks for Sales Reps, Managers, and VPs

by Keith Johnstone | Oct 7, 2019 | Sales Compensation Insights, Sales Hiring & Recruiting Articles

To attract—and retain—top sales talent, sales leaders must develop a competitive compensation strategy. We surveyed sales reps, managers, and VPs across industries to understand the sales landscape in the New York area and to provide benchmarks for salary and OTE, as...

How to Hire A Salesperson Who Truly Delivers

by Keith Johnstone | Sep 12, 2019 | HR & Talent Acquisition Articles, Sales Hiring & Recruiting Articles

Making a bad hire is a huge cost to a company. How can teams ensure they’ll attract and filter the right candidates for a sales role? (10 minute read) One of the hardest roles to fill is that of the sales rep. Today, sales professionals hold the #1 most in-demand role...

Sales Salaries 2019 [Infographic]

by Keith Johnstone | Aug 12, 2019 | Sales Compensation Insights, Sales Hiring & Recruiting Articles

We surveyed over 1,000 sales professionals from across North America. From our 30 questions, we set out to discover what sales salaries and compensation they are receiving in 2019, what salaries and on-target earnings were prevalent in the industry, and the rate of...

Building a Strong Sales Candidate Pipeline: 3 Steps for HR Leaders

by Keith Johnstone | Mar 2, 2019 | HR & Talent Acquisition Articles

One of the central challenges for companies attempting to scale their sales teams is the ability for HR leaders and their teams to deliver qualified candidates in a timely manner. The time-to-hire gap is long—estimated at roughly 2 months—and once a rep is on the job...