The Peak Blog

All the latest insights on sales and sales hiring


Author: Keith Johnstone

Keith spent his first years in the recruiting business helping employers find top performing sales executives and then worked his way up through the ranks, becoming a manager of marketing and an expert on B2B sales and hiring matters. A graduate from the University of Guelph, he regularly contributes to the Peak Sales blog.

Is the Extrovert Always Right for Sales?

It’s interesting to note that a paper in the American Psychological Association titled “Introverts and Extroverts” published in 1924 ends with a question about whether introverts and extroverts belong to personality types at all. The paper provides definitions of both terms – an introvert being “an individual in whom exists an exaggeration of the thought

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Sales Recruiting in New York: Finding ‘A’ Level Talent

It is no surprise that recruiting top performing sales professionals in New York City is no easy task. Top sales people in the Big Apple do what New Yorkers do best – make money, and lots of it. To be the best of the best, requires competing and winning in arguably the most cut throat and fast-paced selling

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The Top 10 Factors for a Successful Sales Recruiting Project

Recruiting high achieving sales professionals onto your sales team is no simple task for a few simple reasons: They are rare, They are employed, not looking for a new job, and are constantly receiving offers from competing employers. Overcoming these challenges takes significant effort and commitment, but the investment is justified by the superior results that top

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Does Your Company’s Online Reputation Matter When Sales Recruiting?

As we have written about before, top performing B2B sales people want to work for industry leading and highly reputed companies which their chances of success are greatest. Since there is excess demand for the services of top sales people, why wouldn’t they be selective in who they work for? In an Internet dominated world, a key question

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Could One of These 2015 Sales Conferences be a Game-Changer?

Let’s be honest. Not all sales conferences are created equal. You probably don’t even remember the worst conferences you ever attended. After all, they were far from memorable, but suffice it to say you ducked out as soon as possible, feeling like you would never get that time back. With so many conferences to choose from, and

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Interview Tactics that Make or Break Your Sales Hiring and Sales Results

Interviewing sales people is just like interviewing candidates for any other position in your company. Right? Wrong. Sales professionals are wired to project a positive image since that is how they succeed – it is a key part of the profession that they chose. They are interviewed everyday by potential customers, and the good ones,

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