Peak Sales Recruiting

To the sales team, Twitter can be a friend or a foe depending on how it is used. Too often, salespeople use Twitter to broadcast positive messages about their product or services. This can potentially backfire if people get tired of a barrage of marketing ads, and a better way to utilize Twitter is as [...]

Right now? Actually there are better times than others, according to a new report published by InsideSales.com and MIT (hat tip to HT to Engage Selling for picking up this story). In the study, entitled the Lead Response Management Study, MIT and InsideSales.com looked at 3 years of data across six companies that generate and [...]

Stumbled across some interesting research from earlier in the year on what kind of approaches work to catch new business from prospects. Some of the responses are captured below. Referrals wins hands down! Full report at http://salesandmanagementblog.com/2009/04/02/survey-results-what-do-prospects-respond-to/ The majority of the respondents were small to mid-size companies. * Have you (or the company)purchased any goods [...]

It is summer and your reps may be thinking it is time to relax because customers are away on vacation. Wrong. Yes most people vacation in the summer, and yes your customer’s office may be more quiet, but less people in the office means a slower pace, fewer meetings and if your competitors are on [...]